A seasoned professional in insurance, risk financing, and claims administration, holds a leadership position at Coke Florida. In his role, he provides strategic guidance and leverages his financial expertise to effectively manage and mitigate risks associated with insurance coverage and claims within the organization.

Coke Florida is an independent and locally owned company proudly creating shared value through community engagement, built on the company’s 3 pillars of sustainability, education, and economic empowerment.

Mr. Fuentes, as a key contributor within the Enterprise Risk Management department, collaborates closely with the Legal, Finance, and Operations departments. His primary responsibility entails fostering effective communication and driving continuous improvement initiatives in the realms of risk and insurance. By doing so, he actively supports the company’s proactive and responsive approach to risk financing strategies. With an impressive career spanning over 25 years, Mr. Fuentes has amassed extensive expertise across multiple domains of risk management. This includes proficiently navigating areas such as risk identification, analysis, control, and mitigation. Additionally, he possesses comprehensive knowledge of risk financing alternatives, corporate social responsibility, safety, environment, ESG, and sustainability.

Mr. Fuentes brings a distinguished record of achievement, having held prominent positions within Fortune 500 companies spanning a range of industries, including retail, healthcare, apparel, food, and biomedical. Prior to joining Coke Florida, he served as Vice President of Risk Management at two separate specialty retailers, Chico’s FAS, Inc., and more recently at Tailored Brands, Inc., parent of major brands like Men’s Wearhouse and Jos. A. Bank. His professional experience has encompassed multicultural settings across North America, Latin America, Europe, China, and Southeast Asia, affording him a distinctive perspective and remarkable adaptability in traversing global risk landscapes.

Leveraging his academic background and practical experience, Mr. Fuentes skillfully merges his Master’s degree in public health from Florida International University in Miami with hands-on expertise to spearhead impactful risk management strategies.